About Fauna

It should be easy to get out

Our philosophy is simple, to encourage people to go out in nature.  Get more people to experience, enjoy and share all that we have around the corner. Proximity to both large and small adventures. We create possibilities for a more outdoor life and better nature experiences.
We have products for people. Welcome to Fauna, see you outdoors!

Our history

Bengt from Nedre Gärdsjö in Dalarna was dissatisfied. The backpacks that were on the market were inconvenient and expensive. Moreover, they lacked the pockets and features that could make his hunting and fishing trips to even better nature experiences.

So Bengt did as he used to, he soaked his head to make his own new bag. He already had knowledge and materials at his fingertips. The outdoor enthusiast Bengt is no worse than the carpenter Bengt Fyhr, who, by the end of the sixties, constructed and started producing the first Swedish tool belts, those that today’s craftsmen can hardly do without.

Once again, Bengt took the case into his own hands and in 1983 the first bags were in the trade. The bags were the start of an outdoor range from AB Snikki products in Rättvik, characterized by Bengt’s simple solutions adapted to the needs of hunters and fishermen. When Bengt and his company Hans Furn sold the business, they separated and kept the backpack business. It was the start of the Fauna brand, which today includes a number of products related to hunting, outdoor activities, fishing and dog sports.

From 2013, the Fauna brand is owned and marketed by Vario Sport AS, a Scandinavian player based in Norway, which has a well-established range of outdoor and sports articles. The legacy of Bengt lives on with the help of new enthusiasts who never celebrate quality, choice of materials or functionality. The development and some production of Fauna’s outdoor products is still happening in Rättvik.

All products are tested and developed in collaboration with dedicated experts – people who, like you, seek the best nature experiences. Our hunting and fishing friends give us the most honest answers and come up with the best ideas so that we can constantly tweak the details. That is why the backpacks’ functions are unbeatable and the materials can withstand tough roofs. The tents are so easy to look up and the sleeping bags are comfortable.

Mann litter i telt
Fuglekongen Fauna
Fuglekongen logo

A perfect symbol for the Fauna® products

A long, long time ago the birds decided that he that could fly highest were to be crowned the king of the birds. For a long time it looked as though the eagle was going to win the much desired title. With powerful beats of the wings, he rose higher and higher in the sky, higher than all the others. But just as the eagle was getting tired and shouted: “I’m the king!”, a tiny little bird emerged from its hiding place among the eagle’s back feathers and effortlessly it rose even higher than the eagle.

“No, I’m the one who can fly even higher. Now I am the king!”, the tiny bird tweeted. Since then it has proudly bore the name The King of the Birds.

Bengt showed us the way. For the last thirty odd years it has been simple to make one self comfortable when outdoors